Personalising Newsletters
A Personalised Newsletter will lead to a better opening rate and you can build a better connection to your customers. In this article we will discuss how you can implement Personalised Newsletter Templates with EasyNews.
In this article
Basics
The Personalisation in a newsletter is based on Liquid.
The following objects can be used to personalise the Newsletter, this can be done in either the template or in a single newsletter in the editor:
App
The App object is a collection of the general settings and information about the shop.
This information can only be eddited from inside EasyNews Admin Dashboard by navigating to the “Settings” tab.
Subscriber
The Subscriber object provides the information about your newsletter subscribers.
These informations can be suplied over an optin form or manually under the “Subscribers” Navigation in the admin backend.